How should an evaluation plan be organized: Budget
The Budget section of the plan describes the finances for the evaluation. Evaluation is usually a people-intensive process, and therefore, most of the money spent on evaluation usually will be for dedicated evaluation personnel and/or external consultant costs. If specialized equipment and facilities such as a software usability laboratory are used, additional costs will be incurred. For example, one round of usability testing in a professional usability testing lab can easily cost $3,000 - $8,000 or more. Budgeting for evaluation is challenging because most people are reluctant to spend money for evaluation in the first place. When things get tight during a digital library development project, people often look at cutting the evaluation budget first.
Unfortunately, many digital library initiatives have not included sufficient funding for evaluation. What should an evaluation cost? One rule of thumb is to budget 5-10 % of an overall digital library development budget to evaluation. Evaluation consultants often cost $800 to $2,000 per day depending upon their expertise and experience. It is sometimes feasible to hire graduate students from nearby universities to carry out many of the data collection duties that might otherwise be done by a higher paid consultant. Here is a very simple example of a Budget section:
BUDGET
ITEM
RATE
AMOUNT
COSTS
Biggs & Toliver Consulting
$1,000 per day
10 days
$10,000
Expert Review Honorarium
$1,000 per expert
5 experts
$5,000
Usability Lab Rental
$5,000 per day
2 days
$10,000
Travel & Per Diem
$1,000 per trip
2 trips
$2,000
Printing, Communications, etc.
$250 per month
12 months
$3,000
TOTAL
$30,000
The Budget section of an evaluation plan should answer the following questions: